White Label Storage is a UK-based technology company that provides storage businesses with a fully branded digital platform to manage their lockers and self-storage units online. Instead of offering public-facing services, they empower independent storage operators with a white-label software solution that allows them to manage customer bookings, payments, access, and communications—all under their own brand.
Their leadership team includes professionals with deep experience in tech, logistics, and B2B client services—united by a mission to bring modern digital convenience to the traditionally manual self-storage industry.
White Label Storage required a robust, multi-tenant SaaS platform that could be adopted by various storage companies/operators to manage their multiple locations across different sites from a single system. The platform needed to:
At its core, the system had to support seamless expansion to new client sites and locations while ensuring consistent backend functionality, customizable frontend branding, and full responsiveness—allowing access and management from any device, whether desktop, tablet, or mobile.
To meet White Label Storage's complex requirements, we developed a scalable, multi-tenant SaaS platform specifically tailored for the storage industry. The solution included:
We built custom API integrations capable of fetching and displaying real-time unit availability for each storage location. The system supports polling intervals and fallback logic to ensure data consistency, even if one or more external sources fail.
A modular plugin was developed to normalize and merge locker inventory and pricing data from multiple APIs. Administrators can assign different API sources to specific client domains, ensuring flexibility and accurate data mapping across various vendor systems.
A user-friendly, centralized admin interface was created to allow storage providers to manage multiple sites from a single panel. Admins can configure location-specific inventory, pricing, promotions, and user roles—all without technical assistance.
The platform includes a rule-based promotional engine that allows each client to define and apply complex discount structures—such as first-time user offers, time-bound deals, and referral-based incentives—based on their unique business needs.
Each client account can manage multiple storage locations, with the ability to define location-specific settings while maintaining global visibility and control. The system supports granular user roles and permissions for effective internal team management.
End-users can access the platform from any device—desktop, tablet, or mobile—with a responsive design that ensures a consistent and intuitive experience. Each client site is fully white-labeled, supporting custom branding, domains, and UI elements.
The platform was built with a multi-site architecture that supports rapid onboarding of new clients and seamless expansion to additional storage locations. It is designed to scale effortlessly as the business grows, ensuring high performance and reliability even as data volume and user traffic increase.
The delivered solution successfully transformed White Label Storage’s vision into a flexible, scalable, and user-friendly SaaS platform. By solving the challenges of real-time data aggregation, complex discount logic, and multi-location management, we empowered storage businesses to digitize their operations under their own branding. The platform’s multi-tenant architecture and responsive design make it a future-ready solution, capable of supporting ongoing growth, feature expansion, and evolving industry demands. This system not only streamlines day-to-day operations but also positions White Label Storage as a key technology enabler in the storage sector.
